Sexy Sells Cars, But does Irritation?
One German automobile maker has recently decided to break with the tradition of using attractive men and women to promote car sales. This has been a long standing method to sell autos and probably dates back to some of the earliest cars.
Deciding that the tried and true method of attracting customers is not for them, these folks have unleashed the second most irritating ad campaign in television history and have bombarded our airwaves with it constantly.
This annoying ad features folks sitting in pricey German autos screaming into megaphones -the same message over and over. I can understand that they feel owning one of their vehicles is nothing to get an inflated ego about - as a matter of fact I knew that all my life without it being screamed at me repeatedly every time I turn on a TV.
What I really don’t understand is why they feel that irritating every person in the US will actually help them sell cars.

Bob Sherman is the author of several candle making books as well as hundreds of articles and projects on candle making, chocolate making, leather carving, plaster craft, and soap making.